Sunski makes polarized sunglasses like the world depends on it. They’re a different kind of company with a different kind of mission to make all of our outdoor experiences the most vivid, fun, and exciting they can be. They already had an amazing brand voice when they brought me in to help craft a rebranding effort. I worked closely with the great people at Sunski, and the amazingly talented Tina Hardison to help evolve their brand communication and website, and sing the praises of their spectacularly radical shades.
TINA HARDISON / DESIGN / VISION